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User Info
Poppy Shen
63 Wall St APT 3406
New York, New York United States
Phone: 6468776790
Email: poppyshen1996@gmail.com
Send Private Message
63 Wall St APT 3406
New York, New York United States
Phone: 6468776790
Email: poppyshen1996@gmail.com
Send Private Message
Producer, Social Media Manager
Resumes ID: 9005
Resumes Views: 3
Location: New York, New York, United States
Zip Code: 10005
Posted: 07.18.2023
Updated:
Job Type:
Job Category: Online | New Media,
Website: https://www.poppyshen.com
LinkedIn Resume: https://www.linkedin.com/in/poppyshen/
Education:
09.10.2018 - 06.07.2019
Northwestern University
Journalism
Journalism
09.07.2015 - 06.11.2018
Northwestern University
Journalism
Journalism
Work Experience:
11.14.2022 -
Video Producer
Yahoo |
○ Develop and produce In The Know’s award-winning mini series ranging from talent profiles and changemaker stories to cooking shows and interview series ○ Oversee video projects from concept to completion, lead field and remote shoots, cast talent, coordinate schedule and budgets, review and approve edits, repurpose for social platforms ○ Produced interview series featuring Red Bull F1 team, actress Gal Gadot, reality star Chrishell Stause
Yahoo |
○ Develop and produce In The Know’s award-winning mini series ranging from talent profiles and changemaker stories to cooking shows and interview series ○ Oversee video projects from concept to completion, lead field and remote shoots, cast talent, coordinate schedule and budgets, review and approve edits, repurpose for social platforms ○ Produced interview series featuring Red Bull F1 team, actress Gal Gadot, reality star Chrishell Stause
09.09.2019 - 11.11.2022
Associated Video Producer
Yahoo |
○ Pitch, shoot, and edit short-form videos for on-platform and social audiences with 30M monthly views ○ Host and produce Snapchat show ‘Tried It’ where I try viral food recipes on-camera ○ Build strategy and curate content for In The Know’s TikTok page and grew 1M followers ○ Lead content initiative for AAPI month, assign pitches, oversee video content, collaborate with SEO writers and commerce editors ○ Analyze metrics & trends; build social strategy using CrowdTangle, SproutSocial, and DashHudson
Yahoo |
○ Pitch, shoot, and edit short-form videos for on-platform and social audiences with 30M monthly views ○ Host and produce Snapchat show ‘Tried It’ where I try viral food recipes on-camera ○ Build strategy and curate content for In The Know’s TikTok page and grew 1M followers ○ Lead content initiative for AAPI month, assign pitches, oversee video content, collaborate with SEO writers and commerce editors ○ Analyze metrics & trends; build social strategy using CrowdTangle, SproutSocial, and DashHudson
06.03.2019 - 08.23.2019
Social Publishing Intern
CNN |
○ Curated daily news content for CNN Instagram account in the form of Posts, Stories, and IGTV ○ Pitched, shot, and edited short-form videos for CNN Facebook series “The Good Stuff” ○ Produced live coverage for 2019 presidential debates on Instagram and Facebook ○ Collaborated with international correspondents on coverage of 2019 Hong Kong protest
CNN |
○ Curated daily news content for CNN Instagram account in the form of Posts, Stories, and IGTV ○ Pitched, shot, and edited short-form videos for CNN Facebook series “The Good Stuff” ○ Produced live coverage for 2019 presidential debates on Instagram and Facebook ○ Collaborated with international correspondents on coverage of 2019 Hong Kong protest
04.02.2018 - 08.17.2018
Social Media Producer
AOL |
○ Managed Yahoo and AOL’s Facebook and Instagram accounts, grew 5M followers combined ○ Curated and programmed recipe videos for Facebook page Best Bites and grew 2.6M followers ○ Created over 50 social-first viral social videos with top-performing video receiving 31M views ○ Managed video postings, wrote headlines and social copy ○ Collaborated with writers and on-camera hosts for monthly video initiatives
AOL |
○ Managed Yahoo and AOL’s Facebook and Instagram accounts, grew 5M followers combined ○ Curated and programmed recipe videos for Facebook page Best Bites and grew 2.6M followers ○ Created over 50 social-first viral social videos with top-performing video receiving 31M views ○ Managed video postings, wrote headlines and social copy ○ Collaborated with writers and on-camera hosts for monthly video initiatives
Total Years Experience:
5 yearsSkills:
I'm a video producer based in NYC and have been working in the video/social media space for 5 years. I’m currently a video producer for Yahoo, developing and producing social-first original video series for its Gen Z audience. I was previously with CNN and AOL.
My expertise lies in video storytelling and growing audiences on social platforms. My skills include pitching, scripting, shooting, editing as well as developing original series and casting talent. I'm also a host of Yahoo's Snapchat show 'Tried It'.
Occupations:
Digital Content Producer/Editor, Producer/Field, Social Media Content Editor, Social Media Manager-
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