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Vera Institute of Justice

34 35th Street, Suite 4-2A
Brooklyn New York United States 11232


Company Profile

Senior Communications Strategist, Place-based Work (Brooklyn, NY; Los Angeles, CA; Washington, DC)

Job ID: 7178
Job Views: 1423
Location: Brooklyn, New York, United States
Postal Code:
Job Category: Online | New Media,Public Relations | Marketing,Corporate Publications/Newsletters,Other
Employment Type: Full time
Posted: 05.11.2022

Job Description

Who we are

The Vera Institute of Justice, founded in 1961, is a nonprofit criminal justice organization that strives to build just government institutions and safe communities free from the scourge of racism, white supremacy, profit, and inequity that is pervasive in this country’s legal systems. We are an “inside” lane organization that drives change at scale with ambitious public sector leaders who share our commitment to building anti-racist, reparative systems that deliver justice. We leverage our access to government to transform these systems and work collaboratively with stakeholders across many movements—including advocacy, grassroots, and grassroots organizations. Our role is to pilot solutions that are transformative and achievable, harness the power of evidence to drive effective policy and practice, and use advocacy and communications to change narratives and norms.

Vera has a staff of almost 300 people and offices in New York City, Washington, DC, Los Angeles, and New Orleans. We are an equal opportunity employer with a commitment to diversity in the workplace. We expect our staff to embody respect, independence, collaboration, commitment, anti-racism, and equity—both in our outward-facing work and the internal culture of our workplace. We value a range of experiences in people’s educational backgrounds and encourage people who have been directly impacted by the criminal justice system to apply.

Who you are:

The Senior Communications Strategist, Place-Based work will conceptualize and execute media strategies for Greater Justice New York, Vera California, and Vera New Orleans. This means their portfolio will include supervision of comms strategies for multiple projects at Vera. 

This position will also work directly with leaders of placed-based initiatives across the Institute to ensure that media strategy team efforts are supporting the program’s strategy and goals and will ensure that digital teams at Vera have the content they need to amplify agreed-upon campaigns. The Senior Communications Strategist will also hold bottom-line responsibility in overseeing the measurement of their impact across their specific portfolio.  

In this role, you will:

Development and execution of communications strategy for three place-based initiatives: Vera California, Greater Justice New York, and Vera New Orleans

  • Develop and execute a communications strategy to drive narrative and policy change and regularly report on progress 
  • Survey the media landscape for opportunities and challenges based on legislation, breaking news, and other trends  
  • Develop messaging to support initiatives’ work, as needed 
  • Develop and execute a crisis communications plan for a variety of scenarios related to specific initiatives 
  • (In the case of Greater Justice New York, strategic and tactical work will be done in collaboration and in coordination with the Media Strategy Director and team). 

Collaborate with and partner with a range of internal stakeholders:

  • Collaborate with communications, advocacy, research, digital, and editorial and program staff to ensure coherent messaging development and delivery  
  • Collaborate with Vera’s digital and editorial teams to ensure coordination of communication strategies and tight integration with the Institute’s overall messaging

Build working relationships with local press:

  • Introduce initiative leads to local reporters and maintain ongoing work and correspondence with reporters based in New York, Los Angeles, and New Orleans

Compensation and Benefits:

The compensation range for this position is $87,600 – $92,700. Actual salaries will vary depending on factors including but not limited to experience and performance. The salary range listed is just one component of Vera Institute’s total compensation package for employees. As an employer of choice in our field, supporting Vera staff—both personally and professionally—is a priority. To do this, we invest in the well-being of our staff through other rewards including merit pay, generous paid time off, a comprehensive health insurance plan, student loan repayment benefits, professional development training opportunities and up to $2,000 annual for education costs and fees relevant to Vera work, employer-funded retirement plan, and flexible time and remote work schedules. To learn more about Vera’s benefits offerings,  click here.

Applications may also be faxed to:

ATTN: People Resources / Senior Communications Strategist, Place-based Work, Communications & External Affairs

Vera Institute of Justice
34 35th St, Suite 4-2A, Brooklyn, NY 11232
Fax: (212) 941-9407
Please use only one method (online, mail or fax) of submission.
No phone calls, please. Only applicants selected for interviews will be contacted.

As a federal contractor, and in order to ensure a healthy and safe work environment, Vera Institute of Justice is requiring all employees to be fully vaccinated and provide proof of their COVID-19 vaccine before their start date. Employees who cannot receive the vaccine because of a disability/medical contraindication or sincerely-held religious belief may request an accommodation (e.g., an exemption) to this requirement.

Vera is an equal opportunity/affirmative action employer.  All qualified applicants will be considered for employment without unlawful discrimination based on race, color, creed, national origin, sex, age, disability, marital status, sexual orientation, military status, prior record of arrest or conviction, citizenship status, current employment status, or caregiver status. 

Vera works to advance justice, particularly racial justice, in an increasingly multicultural country and globally connected world. We value diverse experiences, including with regard to educational background and justice system contact, and depend on a diverse staff to carry out our mission. 

For more information about Vera, please visit

Job Requirements

What qualifications do you need?


  • 7-10 years of work experience in communications, including at least 5 years of experience in nonprofit or government  
  • Candidates who have a background in media relations or communications strategy are welcome to apply.  
  • We are an equal opportunity employer with a commitment to diversity in the workplace—specifically, we value diverse experiences regarding educational background and justice system contact.
  • Strong managerial skills.  
  • Strong writing and research skills.  
  • Strong inter-relational skills and experience working effectively in a large organization with multiple stakeholders.  
  • Flexibility, adaptability, and productivity in a changing political climate  
  • Experience working with policy coalitions and community-based partners.  
  • Ability to consider multiple perspectives, think critically, provide an analysis, evaluate risk, and implement solutions to complex problems.  
  • Influential communication skills, able to justify recommendations to diverse audiences in a compelling manner.   
  • An uncompromising commitment to race equity. 


  • Work experience that includes 2-3 years of direct supervisory experience of rising communications talent 

List of Required Software applications:

  • Microsoft Office Suite  
  • Media monitoring services (i.e. Cision)  

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