Who we are:
The Vera Institute of Justice, founded in 1961, is a nonprofit criminal justice organization that strives to build just government institutions and safe communities free from the scourge of racism, white supremacy, profit, and inequity that is pervasive in this country’s legal systems. We are an “inside” lane organization that drives change at scale with ambitious public sector leaders who share our commitment to building anti-racist, reparative systems that deliver justice. We leverage our access to government to transform these systems and work collaboratively with stakeholders across many movements—including advocacy, grassroots, and grassroots organizations. Our role is to pilot solutions that are transformative and achievable, harness the power of evidence to drive effective policy and practice, and use advocacy and communications to change narratives and norms.
Vera has a staff of almost 300 people and offices in New York City, Washington, DC, Los Angeles, and New Orleans. We are an equal opportunity employer with a commitment to diversity in the workplace. We expect our staff to embody respect, independence, collaboration, commitment, anti-racism, and equity—both in our outward-facing work and the internal culture of our workplace. We value a range of experiences in people’s educational backgrounds and encourage people who have been directly impacted by the criminal justice system to apply.
Who you are:
The Digital Engagement Director is a seasoned and enthusiastic leader who will work with the VP of Communications and External Affairs to develop and execute strategies to advance our issues, test messages, execute campaigns, grow audiences, reach influencers, and elevate Vera’s brand. Candidates must be known for being excellent communicators, on the cutting edge of digital technology, expert project managers, caring mentors, adept in racial equity, and have high EQ (thoughtfulness, empathy, and self-awareness). You will join a team of communications professionals including content creators (editorial, design, blog, website), and media and messaging, social media, and government and public affairs experts. The team works closely across all units at Vera. The Digital Engagement Director reports to the Vice President for Communications and will work closely with the development team on fundraising and marketing efforts.
Responsibilities include, but are not limited to:
Lead a comprehensive and strategic digital engagement program across all digital channels, from paid advertising to social media to web to digital design, to serve Vera’s mission and help achieve the goals in our strategic plan.
Develop and implement a clear and coherent digital engagement strategy that marries Vera’s communications and programmatic goals, including establishing metrics for success, building a robust content team and process, and helps deliver meaningful change for Vera’s mission.
Serve as Vera’s lead strategist for digital marketing and campaigning, working with Vera’s programs and initiatives to develop digital strategies, and resource and support them appropriately and strategically.
Lead special projects as needed, which cut across teams and functions within Communications, with digital strategy playing a central role in our work
Compensation and Benefits:
The compensation range for this position is $133,900 – $140,100. Actual salaries will vary depending on factors including but not limited to experience and performance. The salary range listed is just one component of Vera Institute’s total compensation package for employees. As an employer of choice in our field, supporting Vera staff—both personally and professionally—is a priority. To do this, we invest in the well-being of our staff through other rewards including merit pay, generous paid time off, a comprehensive health insurance plan, student loan repayment benefits, professional development training opportunities and up to $2,000 annual for education costs and fees relevant to Vera work, employer-funded retirement plan, and flexible time and remote work schedules. To learn more about Vera’s benefits offerings, click here.
Applications may also be faxed to:
ATTN: People Resources / Digital Engagement Director, Communications & External Affairs
Vera Institute of Justice
34 35th St, Suite 4-2A, Brooklyn, NY 11232
Fax: (212) 941-9407
Please use only one method (online, mail or fax) of submission.
No phone calls, please. Only applicants selected for interviews will be contacted.
As a federal contractor, and in order to ensure a healthy and safe work environment, Vera Institute of Justice is requiring all employees to be fully vaccinated and provide proof of their COVID-19 vaccine before their start date. Employees who cannot receive the vaccine because of a disability/medical contraindication or sincerely-held religious belief may request an accommodation (e.g., an exemption) to this requirement.
Vera is an equal opportunity/affirmative action employer. All qualified applicants will be considered for employment without unlawful discrimination based on race, color, creed, national origin, sex, age, disability, marital status, sexual orientation, military status, prior record of arrest or conviction, citizenship status, current employment status, or caregiver status.
Vera works to advance justice, particularly racial justice, in an increasingly multicultural country and globally connected world. We value diverse experiences, including with regard to educational background and justice system contact, and depend on a diverse staff to carry out our mission.
For more information about Vera, please visit www.vera.org
What qualifications do you need?
List of Required Software applications:
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